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Novium Holydeer Toothpaste
The toothpaste that rebuilds your enamel while you brush.
Made with nano-hydroxyapatite — the same mineral your teeth are made of. Fills micro-cracks, reverses early cavit...
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The Toothpaste That Rebuilds Your Enamel While You Brush
Made with hydroxyapatite — the same mineral your teeth are made of. It fills micro-cracks, reverses early cavities, and whitens naturally. No fluoride. No harsh bleach. Just stronger, whiter teeth.
✓ 30-Day Money-Back Guarantee ✓ Ships in 24 Hours ✓ Secure Checkout
Your Enamel Is Disappearing a Little Every Day
Coffee, soda, citrus, even just aging — acids wear down your enamel daily. And here's what nobody tells you: enamel doesn't grow back on its own.
Cavities & Micro-Cracks
Tiny cracks form in weakened enamel. Bacteria move in, decay starts — long before you feel a thing.
Shoot-Through Sensitivity
Hot coffee, cold water, sweet food — worn enamel exposes dentin and every bite sends a jolt.
Yellow, Dull Teeth
As enamel thins, the yellow dentin underneath shows through. Whitening strips just bleach the surface.
Bad Breath That Won't Quit
Cracks and rough enamel trap bacteria. Mints mask it for 20 minutes — the source stays.
Brush With the Mineral Your Teeth Are Made Of
Your enamel is 97% hydroxyapatite. Novium toothpaste delivers nano-hydroxyapatite directly to your teeth — where it bonds to enamel and rebuilds what acids stripped away.
- Fills micro-cracks and early cavities before they need a drill
- Forms a smooth, glass-like layer that naturally looks whiter
- Seals exposed dentin to shut down sensitivity at the source
- Fluoride-free — safe for kids, safe if swallowed
One Tube. Six Things Your Old Toothpaste Can't Do.
This isn't a milder toothpaste. It's a different technology.
Rebuilds Enamel
Nano-hydroxyapatite bonds to teeth and remineralizes weakened spots — filling cracks regular toothpaste can't touch.
Whitens Naturally
The rebuilt enamel layer is smooth and reflective, so teeth look whiter without bleach or peroxide.
Fights Cavities
Strengthened enamel resists acid attacks and blocks the bacteria that cause decay.
Ends Sensitivity
Seals the tiny tubules in exposed dentin that trigger pain from hot, cold, and sweet.
Fresh Breath for Hours
Smooth, sealed enamel gives odor-causing bacteria nowhere to hide.
Safe for the Whole Family
Zero fluoride. Non-toxic if swallowed. Finally a powerful toothpaste you don't have to worry about.
Use It Exactly Like Normal Toothpaste
No routine change. No extra steps.
Pea-Sized Amount
A little goes a long way — one tube lasts about 2 months.
Brush 2 Minutes
Morning and night, just like always.
Spit, Don't Rinse
Let the hydroxyapatite keep working after you brush.
Your Dentist Uses This. Now You Can Too.
Hydroxyapatite has been used in Japanese dentistry since the 1970s. It's the gold standard for remineralization — clinically shown to rebuild enamel as effectively as fluoride, without any of the toxicity concerns.
Novium brings that same dental-grade mineral to your bathroom sink.
Testimonials
Real people. Real enamel. Real results.
My dentist asked what changed
My dentist asked what I'd been doing differently. My early cavity at my last checkup? Gone — he said the enamel remineralized. I'm never going back to regular toothpaste.
My dentist asked what changed
I've had sensitive teeth for YEARS. Cold water used to make me wince. Two weeks with Novium and I drank iced coffee with zero pain. Zero.
My dentist asked what changed
Switched because I wanted fluoride-free for my kids but I stayed because my teeth have literally never looked whiter. My coffee stains are fading without any whitening strips.
dentist asked what now fr
Different from regular pastes in a good way. Makes daily brushing feel more purposeful.
kids use it too since its safe if swallowed fr lol for real
Shipping was normal and the tube arrived fine. Excited to keep the results going.!
No more avoiding iced drinks in the morning. Woke up noticing less sensitivity over time.
part of our bathroom routine now love the clean ingredients
was skeptical about nano hydroxyapatite but results showed. Better enamel feel means better confidence. for real
no extra steps beyond spit dont rinse totally recommend lol tho
highly recommend this lol
Setting it up was just opening the tube and brushing as usual. No irritation or dryness after brushing which is a plus. Definitely recommend this to anyone looking for a fluoride free upgrade. now
coffee stains seem to be fading without strips for real now
kids use it too since its safe if swallowed! for real!
Replaced our previous toothpaste and not looking back. Highly recommend for anyone dealing with sensitivity or wanting fluoride free.!
My gums stay calm and there is no irritation from the paste. Would buy another tube without thinking.
paste dispenses cleanly. Great quality for the results we see. now
paste leaves a smooth feel will not go back now
got this hydroxyapatite toothpaste after reading about remineralization and it is a hit. Consistency adjusts well to normal brushing
Sensitivity used to make cold drinks unpleasant every morning. The smooth feel when running the tongue over the teeth is noticeable. Happy we chose this over the standard sensitivity options.
fluoride free lol!
no harsh aftertaste or dry mouth happier mornings fr
teeth feel smoother and look a bit whiter already for real!
Love that it is fluoride free and still effective. Better enamel feel means better confidence.
Setting it up was just opening the tube and brushing as usual. Now cold water and iced coffee are fine without the old sharp pain. Simple reliable and effective with regular brushing
worth the price for the sensitivity relief alone parent and kid win
The sensitivity to cold has dropped a lot since switching. Excited to keep the results going. tho
Box had the product ready to use. Family win for easier oral care. now
After reading about nano hydroxyapatite we decided to give it a real try. Safe enough that we do not stress about swallowing with kids. Overall a solid product that matches what it claims.
paste dispenses cleanly. Instructions were clear on the spit tip.
Space in the cabinet for a better option. Better enamel feel means better confidence. tho
Shipping was normal and the tube arrived fine. Great quality for the results we see. fr
Used it consistently and the enamel feels smoother. No complaints from anyone in the house.
Questions? Answered.
How is hydroxyapatite different from fluoride?
Fluoride hardens existing enamel chemically. Hydroxyapatite is enamel — it physically fills cracks and rebuilds lost mineral. It's the biomimetic approach: repairing teeth with the same material they're made of, with zero toxicity concerns.
Is it really safe if swallowed?
Yes. Hydroxyapatite is biocompatible and non-toxic — it's already in your bones and teeth. That's why it's the go-to choice for kids and anyone who wants to avoid fluoride.
How fast will I see results?
Most people notice less sensitivity within 1–2 weeks and visibly whiter, smoother teeth within 3–4 weeks of twice-daily brushing. Enamel rebuilding is cumulative — it keeps improving.
Does it foam like normal toothpaste?
It has a light, pleasant foam without harsh sulfates (SLS-free), so no canker-sore irritation and no dry-mouth aftertaste.
What if it doesn't work for me?
Then you pay nothing. Every order is covered by our 30-day money-back guarantee — if you don't love it, email us and we'll refund you. No return shipping, no hassle.
Your Enamel Can't Wait. Neither Should You.
Every day without remineralization is another day of enamel loss. Start rebuilding tonight.
✓ 30-Day Money-Back Guarantee · ✓ Secure Checkout · ✓ Ships in 24 Hours